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For Immediate Release

Falcon-Software Company, Inc. Announces

Falcon-Softwarehas been contracted by Intrawest & DDB Canada to creat a Rich Media commercial for Abercrombie & Kent's 2005 luxury adventure-travel vacations.

 

 

Victoria, BC - December 20th, 2004

Falcon-Software Company has been contracted by Intrawest (Vancouver) and DDB Canada (Toronto) for the design and development of a two-minute Rich Media commercial for Abercrombie & Kent's 2005 email marketing campaign. Intrawest, a leading operator and developer of village-centered resorts recently acquired a strategic equity interest in the Abercrombie & Kent Group of Companies.

The goal of the Rich Media commercial will be to help drive traffic to the A&K microsite, encouraging viewers to book luxury adventure-travel vacations, using animation, audio imaging, radio broadcast voiceovers and various visual effects. Falcon-Software will be working with DDB Toronto's initial creative print concepts and integrating them into the Flash medium.

More Information:

- About Abercrombie & Kent: (www.abercrombiekent.com)
- About Intrawest Corporation: (www.intrawest.com)
- About DDB Canada: (www.ddbcanada.com)

About Falcon-Software Company

Falcon-Software is a leading web development firm specializing in website solutions for companies across North America. Falcon-Software delivers powerful and effective website solutions, offering a complete range of strategic and creative Internet-based technology services including: e-Commerce, e-Catalogs, databases, Intranet workgroups, multimedia animation and audio/video applications.
 

For Media Inquiries or Press Kits contact:
Natalie Evans
Marketing & Public Relations
250-480-1311
or Email: 

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